National Executive Management Team
RSS’s National Executive Management Team and Executive Advisory Board has over 150 years of combined expert experience in the $100 Billion dollar US Home Furnishings industry. It also brings a vast amount of experience from the legal profession, franchising, distribution, E-commerce, venture capital, logistics, telecommunications, professional sales, marketing and telecommunications industries.
Our National Executive Team includes the best coaches and experts imaginable in our industry all dedicated to one thing, the success of our nationwide dealer network through the continued advancement of their successful use of the RSS proprietary programs to grow volume and profits.
President & CEO
After founding a college market newspaper and graduating from North Carolina State University with a degree in economics and business management, Mr. Andrew (“Scott”) worked with NCNB now BOA in their corporate banking division where he handled mergers & acquisitions and commercial accounts. As an entrepreneur over the last twenty-five years, Scott has founded and/or owned all or a significant part of more than a dozen different companies spanning multiple industries and countries including beverage wholesale, real-estate development, rodeo productions, internet marketing & distribution in retail and B2B as well as businesses in the home furnishings industry. While building companies, he has also served on several boards including the NC Beer & Wine Wholesalers Association and the Coors Brewing Company Mid-Atlantic Advisory Board. His expertise in distribution lead to the development of a broad-based internet business which operated in more than thirty states and several foreign markets. Recognizing a need for disruptive distribution and retail changes in the $100 billion dollar US home furnishings industry, he founded RSS and through strategic asset and talent acquisitions has directed RSS’s industry leading growth of 40 to 125% annually since the company’s inception. Scott has long proven his ability to see market needs & trends in multiple industries and then build successful talent pools he calls “Master-Mind Teams” to fill them.
“Great things in business are never done by one person. They’re done by a team of people.”
Jerry has been a leader in the home furnishings industry for over 16 years running operations for businesses that have generated over $300 million in wholesale revenue since the year 2000. As the Senior Vice President and COO of Retail Service Systems, Jerry works directly with manufacturing partners to ensure that RSS receives the best value and service for its brands, products and private labels. Jerry also oversees RSS’s financial division and its customer service and brand development teams while working with the company’s CEO on strategic project and program development. Prior to working in the home furnishings industry, Jerry graduated from The Ohio State University with a degree in Transportation and Logistics. He has worked in both operations and sales for distribution based businesses in the trucking and waste management industries and assisted in taking a new waste management company public by heading up acquisitions and mergers for Indiana, Kentucky, and Tennessee. Just prior to joining a start-up in the home furnishings industry in 2000, Jerry was the top sales representative in the nation for Westlaw, a legal software business. Jerry resides in Columbus, Ohio with his wife Emily who is a former OSU National Champion Buckeye Mascot, and their dog Woody. The Williams are avid Buckeye fans who enjoy attending the games with family and friends. More rewarding than Buckeye wins, is the impact of his favorite charity “Autism Speaks” with which he has chaired the board and helped raise over $300,000 in the last 8 years. This is one of the many activities Jerry participates in, which contributes to his mantra in life-
“You can never pay back, but you can always pay forward.”
~ Coach Woody Hayes
Senior Vice President & COO
Executive Vice President & CMO
Prior to being asked to join the RSS executive Master Mind team in 2016, Darren was the founder of four separate retail business chains that created training, marketing and sales programs that lead to the successful opening of several hundred retail operations across the United States. Darren has been a sought-after business expert in the retail bedding industry by some of its largest manufacturers like Serta and Corsicana. He was recently asked by Third Bridge, one of the world’s leading information company’s providing equity firms, hedge fund managers and strategy consultants with expert industry information and analysis, to provide expert information for one of their investment firm clients. Before entering the entrepreneurial side of business, Darren attended The Ohio State University and built a very successful career in sales and sales management going from being a sales representative with Cutco cutlery to leading one of the top divisions in the nation. Darren’s visionary abilities for creating brands and marketing strategies that include social media and community atmosphere cultivation are second to none and he loves the feeling of empowering others to achieve their best while being a part of a much larger team.
“Those who say it can’t be done are usually being interrupted by others doing it”
~ James A. Baldwin
After graduating with academic honors in Business Administration and Marketing from the University of Illinois, Brad went to work in sales where he received numerous awards and advanced to become the Division Manager for the top division in one of the nation’s largest direct selling companies. From there he worked as a Director having oversight for direct response marketing through direct mail and internet campaigns. Turning his ambitions towards the entrepreneurial realm, Brad successfully opened and built one of the largest RSS franchises which he successfully sold and has helped coach to become RSS’s largest franchised business in the nationwide chain. His mastery of business coaching combined with his sales skills make him a great part of RSS’s experienced leadership team and his competitive spirit continuously drives him to have the largest volume division in the RSS umbrella of business. Aside from his aggressive business ambitions Brad is the father of eight children ranging from 15 to 37 years of age and is actively involved in his local community church.
National Divisions Director
George Varn (“The Father”)
Southeast Division Manager & National Advanced Business Programs Trainer
George is a life-long entrepreneur and the founder of multiple businesses including start-ups in the internet, telecommunications and home furnishings industries. He is a fourth-generation Floridian and a veteran of the United States Navy where he served and worked in nuclear programs after attending Florida State University. His wife Sandi and one of their three sons Josh own and run a very successful RSS franchise in Tallahassee (Tallahassee Furniture Direct). George was RSS’s first business advisor hence his nick-name “The Father” which is also attributed to his no-nonsense and direct style of business coaching wherein along with managing RSS’s southeast division, he still advises RSS dealers and location managers across the country on best business practices. George as “The Father” and a passionate coach has had a profound impact on the success of many RSS business owners and corporate managers. He and Sandi are not only the proud parents of three grown men but also grandparents to two grandsons. Along with his family and business passions George is an open water diver, private pilot and avid outdoorsman who makes time to serve on the board of a Tallahassee non-profit organization and along with Sandi, volunteers time to several community organizations.
After receiving her degree in accounting from Mount Vernon Nazarene College, Amy began a career in accounting that included work in the telecommunications, metals manufacturing and agriculture industries. Her cross-industry experience made her a perfect fit for joining a rapidly growing home furnishings business as their Senior Accountant in 2004 where she oversaw more than $35 million dollars a year in wholesale revenue. In 2013 she was asked to join the RSS team as their controller to assist the company in developing a GAAP compliant accounting system that could handle complex accounting for an umbrella style structure which would include wholesale and retail revenue from multiple business such as franchises, licensees and corporate owned locations. This project included working with corporate retail locations in multiple states and included military BX operations as well as licensing and compliance documentation in multiple states while also being the liaison to RSS’s accounting firm Dixon, Hughes, Goodman which is a top 20 US firm. Amy lives just outside of Columbus, OH with her husband John and their sons Tyler and Jacob. She is an avid gardener and enjoys showcasing numerous spring and summer floral arrangements taken from her personal flower garden.
Private Label Designer and Strategic Buyer
While paying her way through college at UNC Charlotte, Daphene answered an ad to become a flight attendant and before she knew it at the age of eighteen began a twenty plus year career with one of the nation’s largest airlines. She chose to open her own home furnishings store in 2014 and it has become a home town favorite as well as an R & D test center for close-out and container purchasing programs. Her passion for design and decorating has been a part of her helping numerous lake and beach home owners design and furnish their houses on the SC coast as well as Lake Keowee and Lake Hartwell where her BoxDrop Furniture store is located. Being married to an entrepreneur and RSS’s founder, she has long been an integral part of businesses they built together from a beer distributorship to a rodeo production company and now having the opportunity to take a passion for decorating and design and invest it into walking showrooms at various furniture markets while helping RSS cultivate key buying and manufacturing relationships is invaluable. Like most key members of the RSS Leadership Team, she is an experienced entrepreneur in a class we call Warrior Entrepreneurs because they have started businesses from scratch and know all the details soup to nuts from sweeping floors to keeping books and from unloading trucks to making a sale that leads to a good review and a repeat customer. Daphene has also worked hard as a mother to Scott and Daphene’s daughter Hayley and their son Aaron who runs a corporate owned RSS BoxDrop location in New Orleans, LA.
Steve Jones is a Digital Marketing Strategist and Video Marketing Professional with more than 20 years of experience consulting and leading organizations by creating and implementing cutting-edge business and advertising ideas. His creative talent rose from an unlikely background wherein Steve developed a serious penchant for discipline wrestling for the Bulldogs and earning his baccalaureate degree in Transportation Logistics from the University of Georgia. That discipline and competitive spirit supported his unique formula for success which is built on a solid foundation of education, research and statistics. Steve fully grasps the fact that every online move is methodical and planned with perceptive vision to create the highest ROI possible. As an entrepreneur, Steve built and managed his own marketing and consulting business which made him a perfect fit for RSS as our Creative Digital Marketing Director and Media Specialist. Just joining the team in January of 2017, he will be working directly with RSS business owners and managers as their in-house marketing and advertising consultant and trainer while also working with executive management on new marketing endeavors in the eCommerce niche.
Creative Digital Marketing Director and Media Specialist
National Strategic Market Development Director
After attending the University of Louisiana, Troy entered the Marines where he served for six years taking part in the first Gulf war as a NCO and later became a Platoon Sergeant for Marine Security Forces stationed at Camp Pendleton and Mare Island. After an honorable discharge, Troy became the managing partner of a national franchise chain in Lodi California as well as a very active member of the Lodi District Chamber of Commerce. In 2006 he was named the Volunteer of the Year and had positioned himself to own three other franchise type businesses spanning the automotive, restaurant, and real estate industries. RSS asked Troy to join its corporate management team in the fall of 2015 and promoted him to the National Strategic Market Development Directors position in late 2016. Troy’s penchant for passionately communicating the broad nature of RSS’s numerous brands and business programs comes from his entrepreneurial heart and experience with multiple brands in multiple industry’s. Troy’s wife Laurie owns her own RSS BoxDrop Mattress location and between them, they have six children and four grandchildren.
With over 25 years of experience in the $100 Billion-dollar home furnishings industry, Kyle brings a broad array of segmented knowledge to RSS. He began that path of expertise as a store manager for Off Track Bedding and was soon made the company’s District Manager that helped the company grow from 8 to 35 locations in Rhode Island and Massachusetts. From there Kyle moved to mega retailer Ashley Furniture where he was the sales manager for the Homestore in Warwick RI. He took his successful experiences and opened his own specialty bedding store and was later hired by a bedding retail chain with over 60 locations as the VP of operations. Kyle joined the RSS team to help the company develop a specialized BoxDrop business operation that is a now a successful RSS corporate owned business in Warren, RI. Kyle and his wife Mary have been married for twenty-five years and Mary is also a successful entrepreneur with her own dental lab business who still finds time to help Kyle with their RSS adventure. With two sons Logan and Tyler, the Sherratt’s have aspirations for a multi-generation multi-location RSS business and the whole family helps as they also own their own RSS mattress location in Rhode Island. Logan is still in high school playing baseball and basketball while Tyler works with his father and is already becoming an avid RSS entrepreneur.
Northeast Division Manager and RSS New Business Advisor
Central Division Manager
Before starting his own retail furniture business, Joel worked for the start-up College Club as a corporate Regional Manager. Leading him to be a part of the start-up venture was a very successful career in sales and sales management for two different marketing businesses where he managed a mid-Atlantic division overseeing several million dollars in annual sales. Once Joel entered the home furnishings industry not only did he succeed as a business owner but also helped take a furniture chain from five to just over one-hundred locations in the early 2000’s. That experience made him a targeted asset for RSS who spent two years perusing him to become a Division Manager and business coach for our expansion. The addition of Joel to the team in 2014 has assisted RSS in achieving its aggressive growth which was over 125% in 2016. He is the father of four children and very active in his work with the Catholic community.
Like several other key RSS Leadership Team members, Clifton was perused by RSS for several years because of his success as an entrepreneur in the home furnishings industry. After graduating from Huntington College in Indiana he went to work in corporate America where he became a national accounts manager for a consumer based products company but not being satisfied, changed paths to both become an entrepreneur and to bolster his education. Clifton started his own specialized mattress retail business in Indiana and while building it began taking graduate level classes at Purdue University in both Philosophy and Philanthropy. He successfully built his company PillowTops using and perfecting a very specialized methodology for setting up a unique type of retail mattress business. That business grew to some twenty locations with his own personal location doing over $10 million in sales since its inception. It was that success which caught RSS’s attention and ultimately lead to RSS buying PillowTops in late 2016 thus adding Clifton and the PillowTops business to our ever-growing Leadership Team and portfolio of RSS brands and programs. Clifton and his wife love to travel with their children and Clifton personally loves the outdoors as an avid outdoor enthusiast.
Central-West Division Manager
Pacific Division Manager & Advance Business Development Strategist
While most people with Bob’s level of experience and success would be looking at a peaceful retirement, Bob is supported by Cathy, his energetic wife of forty-five years, and is the most recent addition to RSS’s experienced team of Division Managers that we call ‘Business Coaches’. Bob saw the opportunity to be a part of such a rapidly growing organization as “the right time, the right programs and with the right people” as a challenge that was just right for capping an already immensely successful corporate and entrepreneurial career. Spending just over thirty years in the recreational vehicle industry Bob has held almost every position imaginable beginning in sales with Fleetwood where he rose to become the Northwest Division manager and ultimately in charge of sales nationally for the company in their Class-C motor homes division. He then spent three years reporting directly to Fleetwood’s CIO and was responsible for the Business Process Re-engineering of Fleetwood Enterprises. Bob’s corporate talents landed him in the position of VP over Sales, Marketing and Product Planning for Workhorse Custom Chassis seeing the business move from acquisition to sale to International Truck & Engine. Just before making the entrepreneurial leap he was asked to be the Assistant to the CEO & President of Western Recreational Vehicles, Inc. where after two years he opened what is now one of the most successful RSS franchises (Chico Furniture Direct). His success lead to his daughter Amanda becoming second generation Wert in the RSS family running their established business and Bob opening a second location under BoxDrop Mattress in 2016. Bob’s experience in corporate adventures and as an entrepreneur who has mastered three of RSS’s programs, make him a treasure of wisdom in the RSS Leadership Team and his ideas to advance the company forward in its goals place him in a unique role of Strategist above and beyond being the Pacific Division Manager.
Theron’s early competitive success in baseball continued to college where he played for Olivet Nazarene University and graduated Suma Cum Laude. Theron then went to work in Washington DC for the Free Congress Foundation think tank writing position papers and assisting in congressional campaigns. His penchant for deep political thought landed him a job with Congressman Robert Smith where he became the Senior Legislative Assistant responsible for writing speeches, briefing Congressman Smith and communicating with key constituents. Making a career change to focus on family, Theron developed a servicing business working with some of largest retail furniture chains in the country and eventually also opened a very successful home furnishings business in the DC area. As his entrepreneurial passion flared he and Christy, his wife of eighteen years, had four children whom they were raising in the suburbs of DC. Fortunate for RSS Theron and Christy’s desired to move their family from the city and closer to their extended family in rural Ohio. This was the trigger for RSS to add one of its sharpest minds to our great leadership team. Theron opened an RSS corporate location in south eastern Columbus that was originally meant to be a test for new distribution concepts and soon thereafter choose to own it outright. Describing his adventure with RSS Theron says: “I cannot fathom having another career that provides better balance and compensation by working for yourself while being part of a larger organization – I am grateful for being able to have a career that brought me back closer to my extended family – the system works no matter where you go”.
Mid-Atlantic Division Manager
Timothy Grandy ("TJ")
Social media and Website Development Manager
Initially intending to direct his creative passion towards the construction industry TJ earned his Bachelors of Science degree in construction management at “The” Clemson University (home to the 2016/17 college football champions). Shortly after college while working in construction TJ’s entrepreneurial flare turned toward the emerging internet world where he could also apply his passion for photography and at 25 he started his own business in internet marketing that included photography, advertising, sales and website development. In 2013 as a part of its asset acquisition strategies RSS integrated TJ’s internet company into RSS’s developmental plans for cultivating advanced social media strategies. Now TJ works directly with RSS business owners helping them build their social media platforms and in multiple RSS divisions on website development, photography, social medial strategies and e-commerce development. TJ and his wife Racheal also operate one of RSS’s corporate owned experimental products locations in Greer SC and prior to that Racheal was the assistant manager to Daphene Andrew’s BoxDrop Furniture store on Lake Hartwell. Together they have a smiling one year old son and aside from his business and photography passions, TJ is an avid semi-pro volleyball player.
While serving his country in the Navy for twenty-two years in administration, Gary also received an A.S. in Information Systems from the Florida Community College of Jacksonville. Handling the rigorously demanding duty of what were customer servicing and fulfillment roles in military administration was the perfect preparatory work for orchestrating a goal oriented approach to problem solving and technology implementation while also handling fulfillment needs for unique and demanding customers. His professional interests focus on customer service, solving problems and analyzing information systems to recommend methods for building and streamlining them to facilitate more efficient methods of doing business. Gary oversees RSS’s staff of customer service personnel that cover areas such as advertising services, internet-based support systems, warranty management, shipping oversight and data administration. He takes a personal approach to making things right for the end user and is always on call. Gary lives in Columbus, OH with his wife Tracey and two of their four children. He is an avid Star Trek enthusiast and is involved in making fan produced films for release on You-Tube.
Customer Solutions, Services & Technologies Director
Jerry Williams Sr.
RSS Corporate BoxDrop Mattress Liaison Advisor
Before setting up a BoxDrop Mattress location in the Villages of Florida, Mr. Williams was a steel broker for several Ohio metal companies and his responsibilities included overseeing a South Carolina warehouse negotiating steel prices from various mill suppliers. He also spent time as a Securities Representative for Merrill Lynch and was twice named outstanding salesman for the pharmaceutical company William S. Merrill. As an entrepreneur, he owned and managed two successful frozen yogurt shops that employed over 25 people. Since retiring to Florida, Mr. Williams has served as a CASA volunteer for children, having been selected as volunteer of the year in his county. In addition to starting and organizing a shuffleboard and bocce league, a weekly dining out group of 50 people, he started an AED (Automated External Defibrillator) program for 129 homes. This neighborhood program is credited with saving the life of at least one of the residents.
Ryan has been active in the retail/customer service field since 1991. His customer service career began with mega retailer Target and moved on to internet based customer service with America Online, where customer engagement was performed over the phone to troubleshoot and resolve technical questions/situations associated with the service. After leaving America Online, went to work for Bank of America assisting customers via telephone and email with inquiries/issues regarding the online banking service as well as specific account concerns. His retail/customer service prepared him for customer service communication via telephone/email, data entry/processing, and team oriented goal achievement. His career prepared him perfectly to become a Dealer Support Representative for RSS. As a Dealer Support Representative, job functions include processing dealer submitted orders and updating and performing delivery confirmations inquiries/requests through the RSS online system as well as maintaining communication with RSS vendors regarding dealer order/delivery inquiries and requests. When away from work, he enjoys Star Wars/Star Trek, PlayStation video gaming, and anime.
RSS Dealer Support Representative
Senior Executive Advisory Board
Martin Traber (“Marty”)
Senior Executive Advisory Board
At age 71, Marty has over 40 years of experience in securities law and corporate finance. On February 1, 2017, Mr. Traber became Chairman of the Capital Markets Group of Skyway Capital Markets LLC, an investment banking firm located in Tampa, Florida. From 1994 to 2017, he was a partner of the international law firm of Foley & Lardner LLP, in Tampa, Florida, serving within that firm’s Transactional & Securities and Private Equity & Venture Capital practices and as a member of its Technology Industry team. Mr. Traber is a founder and since 2006, has served as a director of HCI Group, Inc., a New York Stock Exchange listed company headquartered in Tampa, Florida that engages in various business activities, including homeowners insurance, reinsurance, real estate and information technology. Since 2015, he has served as a director for LM Funding America, Inc., a Nasdaq listed specialty finance company headquartered in Tampa, Florida. From 2012 to 2013, he served on the Board of Directors of Exeter Trust Company, Portsmouth, New Hampshire. Mr. Traber is a founder of NorthStar Banking Corporation in Tampa, Florida and from 2007 to 2011 served as a member of the Board of Directors of that bank holding company. From 2009 to 2014, Mr. Traber served on the Board of Directors of JHS Capital Holdings, Tampa, Florida. From 2010 to 2016, he served on the Advisory Board of Platinum Bank, Tampa, Florida. Mr. Traber was appointed to the Advisory Board on February 1, 2017 of Retail Service Systems, LLC, Columbus, Ohio. Mr. Traber holds a Bachelor of Arts and a Juris Doctor from Indiana University, in the latter case, he graduated magna cum laude and first in his class.
Robert (“Bob”) James O’Neill
Senior Executive Advisory Board
Bob has orchestrated an illustrious and recognized career in the home furnishings industry in which he is considered one of its utmost experts. Born in NYC he began working for Koos Furniture during his summer years of college where he played baseball on athletic scholarship at the university of Georgia. After graduating with an advertising and public relations degree he went to work at Rhodes Furniture in sales and then ultimately management. Climbing the experience ladder he became the Georgia state rep for several furniture lines and eventually in sales management with Rosalco, Inc. where he helped the company grow from $5 million to $48 million. Bob has had an ownership and/or founding role in several business start-ups in the industry and in 2004 sold his majority ownership interest in Southern Textiles to Leggett & Platt. He stayed with L&P to run the Southern Textiles division until he retired in 2014 to grow another one of his company’s the Monday Corporation and to serve on RSS’s advisory board. Bob has served on several boards including the World Market (Las Vegas Furniture Market), Gallery Furniture, Piorra Mattress and the board of his NYC apartment building. He and his wife Rose are very active in charitable organizations and spend time enjoying their twelve grandchildren while traveling between their homes in Georgia, Ney York and Paris.
Senior Executive Advisory Board
Dewey grew up on a rural NC farm where basketball was the passion that gave him an opportunity to go to college on scholarship at Elon University. While graduating with honors in mathematics, Dewey also became an All-American and set numerous scoring records. He is a member of Elon’s Hall of Fame still holding records and having an established scholarship fund in his name. After his undergraduate work, he went to graduate school at UNC Chapel Hill where he was a graduate assistant basketball coach and soon was drafted as one of the first of twelve American players to be allowed to enter the Italian professional basketball league. After basketball, he went to work in sales but soon became the founder and/or owner of multiple businesses in several industries such as restaurant equipment, beverage wholesale, banking, golf, hotel development, banking and real-estate. He has served on numerous boards including the Board of First Commercial Bank in which he was a founder, WNC Care Partners Foundation to which a wing has been dedicated in his name, The Eblen Charities Foundation wherein he founded the Andrew Institute for Leadership. Today Mr. Andrew is an avid venture capitalist overseeing numerous business investments and serving on advisory boards for multiple golf courses and hotels while managing interests in a medical products company and several real estate holdings. He and his wife Susan live in Asheville NC and have three children between them as well as nine grandchildren.